New Year, New Lead Gen, New You!

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New Year, New Lead Gen, New You! By Admin | Jan 3, 2023

New Year, New Lead Gen, New You!

Woohoo, it’s 2023! At Direct Data Squad, we’re excited for another year of marketing excellence. But a few things are changing that you should be aware of.

The internet and online marketing has reshaped the lead generation landscape. Over the past few years in the UK, digital advertising revenue has overtaken TV ad revenue.

Almost every industry in the UK is looking at online marketing. Don’t miss the boat on digital web leads.

Looking for more customers? This is where to find them.
searching for customers

What are digital leads?

Digital leads are marketing leads for a business that have been generated online. Generally, these leads are new quote enquiries, which has been requested through a website.

These online users arrive at the website via online marketing channels. This could be through social media advertising, google search marketing, and email retargeting.

What industries?

There’s plenty of advantages to switching to digital leads. But the most important question is whether it can work for you!

We cover a wide range of B2B and B2C industries. In addition to this, we have unique and flexible marketing strategies for each industry.

How Can It Work for me?

As long as your customers:

  • Live in the UK
  • Are under 75

We can create effective online lead generation strategies for your business.
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What are the Benefits?

Improved Customer Journey – Online marketing is a blend of inbound and outbound marketing. This means that users get to engage with marketing content at their own pace. As a result, the customer experience is far better than starting with an unsolicited phone call.

Better Conversion Rates – Due to the improvement in customer experience, digital leads often see better conversion rates. This is because prospects are more engaged and trust the source much more than with telemarketing leads.

Improved Productivity –   How often to you spend speaking to prospects who aren’t interested or don’t qualify for your product? Well, not only is that wasted money on lead generation, it’s also wasted time. Digital leads ensures that you only speak to prospects who qualify and are interested in your services.

Better Sales Morale – In most cases an improvement in productivity leads to a boost in morale among your sales team. This, in turn, often leads to another boost in productivity.

Easier Compliance – Unlike dodgy telemarketing providers, compliance and transparency isn’t an issue at Direct Data Squad.

Should I Switch?

Most likely! But there’s only one way to make sure and that’s to chat with us!

Our experienced marketing pros have over a decade of experience developing marketing strategies for businesses like yours.

Give us a call and let’s discuss your marketing options.