What is a compliant data source?

Home / Blog / What is a compliant data source?
What is a compliant data source? By Admin | Jan 31, 2022

What is a compliant data source?

When marketing specialists refer to compliant data, they’re referring to data that adheres to GDPR and PECR regulations which requires data to be collected alongside a clear opt-in.
A compliant data source is a touchpoint where a consumer exchanges their contact information and verifies their consent for their data to be collected. Any reliable and compliant data provider will be able to provide proof of the consumer’s opt-in.

GDPR compliant data supplier