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Boiler Leads

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Boiler Leads

Qualified Leads for Plumbers

Boiler Installation Leads are marketing qualified leads of UK consumers actively seeking a new electric/gas boiler.

At Direct Data Squad, we generate these leads through our targeted digital marketing activities, where consumers engage with our content and request a quote online.

While some prospects may be open to boiler repairs & boiler replacement, the majority are specifically looking for quotes on new boiler installations.

Boiler leads may also be called central heating leads, gas boiler leads, new boiler leads or any other names. So if you’re looking for someone to generate leads within the heating industry, you’re in the right place.

Boiler Leads

Already know what you want and need? Get in touch with an expert lead provider right now!

What Do Our Boiler Leads Look Like?

We generate our Boiler Leads online. So,  they come with a few bits of data, including: name, contact information, address, and age of boiler.

However, we can tailor our campaigns specifically for your needs. So, they can include what you want!

But the most important element is that they’re a Marketing Qualified Lead (MQL). Essentially, the lead has engaged with content and asked for a quote. This makes them  much hotter than any lead you can buy for telemarketing.

How are Boiler Leads Generated?

We generate all of our boiler leads online. We do this using media vehicles including Google Ads, Meta Ads, and TikTok Ads.

We use our secret sauce strategy and learnings from our most successful campaigns to create engaging content that targets users who are in the market for a new boiler. 

Once the lead has converted, they’re delivered directly to you so that you can book a visit or quote over the phone.

Instant Delivery - ensuring only the freshest prospects

We generate 100% of our boiler leads online, ensuring that prospects are never interrupted by unsolicited phone calls. Instead, they have the freedom to engage with our ads at their own pace and express interest when they are ready by submitting their details.

As a result, online boiler installation prospects are more receptive to communication compared to telemarketing leads. Our clients have witnessed remarkable success with this type of lead generation.

Swift contact = swift sales

When it comes to contacting these leads, we recommend reaching out to them within an hour of delivery. Acting promptly allows you to capitalize on their interest while it’s still fresh and avoid turning them into a cold call.

Our data shows that clients who make immediate contact with boiler installer sales leads experience the highest conversion rates. While email communication is an option, we advise prioritizing phone calls. Emails can easily get lost or overlooked, especially if consumers are busy.

A phone call, on the other hand, allows you to establish a personal connection, build rapport, and present the benefits of replacing their boiler immediately.

The perfect way to capitalise on energy conscious prospects

By purchasing our boiler installation leads, you gain access to several key advantages:

  • 100% Exclusive Leads: Each lead we provide is exclusively yours, eliminating competition and maximizing your chances of conversion.

  • Better ROI compared to telemarketing: Our online leads have shown higher conversion rates, delivering a better return on investment compared to telemarketing leads.

  • More engaged conversations with prospects: Since the prospects have initiated the contact process themselves, their interest in your product or service is naturally higher.

  • No wasted time speaking to uninterested people: By targeting consumers actively seeking boiler installations, you can avoid unproductive conversations and focus on qualified leads.

The information you need, Instantly

Every lead that engages with our marketing material and requests a quote provides the following information:

  • Full name
  • Phone number
  • Email address
  • Postcode
  • Age bracket of the current boiler (0-3 years, 4-10 years, 10+ years)

We can customize the contact forms to gather additional information based on your specific needs. However, it’s important to note that adding more fields may impact the lead cost.

Additional qualification questions may slow down the online experience, leading to a higher drop-off rate and increased campaign costs.

Of course, we can amend the contact forms to gather more information. However, it’s worth noting that in most cases, adding additional fields will affect the cost of the lead.

Why digital web leads are the way forward

Whilst direct marketing using consumer data is a very effective marketing strategy for plenty of industries, it has proven to be less successful for boiler installation. To address this, we have developed a comprehensive digital marketing strategy to gather boiler installation leads online – primarily via social media lead generation.

One of the key advantages of this approach is that prospects are never cold called. Instead, they are engaged through targeted advertisements that capture their interest and initiate their customer journey. This leads to a better customer experience and higher conversion rates.

Web Leads vs Telemarketing Leads

When comparing web leads and telemarketing leads for boiler installations, several factors come into play:

  • Intent: Web leads have the advantage here, as prospects initiate the contact process themselves, demonstrating a higher level of interest.

  • Price: Telemarketing leads tend to be more cost-effective on a per-lead basis due to the volume strategy employed. However, ROI often favors web leads.

  • ROI: In most cases, our clients have experienced better ROI with web leads. Despite the higher cost, the conversion rates of web leads often surpass those of telemarketing leads, providing better value for money.

Exclusive Boiler Leads

We generate these leads online using our landing page, and also various other digital advertising platforms such as Google Ads.

All of these leads are qualified and interested in your product. In addition to an improved quality, all of our central heating leads, boiler installation leads & boiler replacement leads are 100% exclusive. It’s in no one’s best interest to sell the same lead to multiple clients.

Why? Our clients don’t want to have to compete with their competitors for leads. Just like how consumers don’t want to be hammered as soon as they ask for a quote. Both of these problems create a bad product with a short shelf life.

Non-Exclusive Leads

These boiler leads are non-exclusive, meaning that they could also be provided to any competitors that are targeting the same postcode areas as you. They are still 100% freshly generated, however, meaning that these leads have a high chance of converting if your boiler installation sales team is up to the task!

How can I get new boiler leads?

At Direct Data Squad, we know that nobody wants to sit around for leads. That’s why we have a quick, seamless process to acquiring fresh leads.

frequently asked questions

Every new lead submits a quote request at or via one of our online ads. Our digital marketing toolbox includes search engine marketing and social media advertising. This includes organic search targeting, as well as advertising on Facebook, Instagram, Tik-Tok, Google and Bing. For more information on our marketing material, get in touch.

As a general rule, the stricter your criteria the more expensive the leads will be. Nonetheless, we offer a Best-Price Guarantee on all our leads. We do offer plenty of data options, so regardless of your budget, we’ll have something for you.

It’s always an easy process with us. Simply have a think about which areas you want to target and which solar product you want to sell, and then give us a call or chat online.

Unfortunately, we don’t offer any free samples. However, we do have a small minimum order so that you can test out our products.

100% – and we’re not just saying that because we sell leads ourselves. By using our web lead generation services, you get the contact details of prospects who have expressed direct interest in whatever you offer.

In most cases, any boiler leads that you can acquire for free are going to be a huge waste of your time.

Unfortunately, some things are too good to be true. And free leads are an example of this. In our experience, most of our clients have tried generating lead with little success. That’s why we work with so many boiler companies. Find out more about our alternatives to inaccurate free leads.

Why Direct Data Squad?

Over 15,000 Fresh Leads Everyday!
10 Million+ Consumer Records & 3 Million+ Business Records
100% GDPR Compliant
Average of 500% ROI+
15 Years Experience
Client-Focused. We succeed when you succeed
Lead Generation for Multiple Industries
Can we help? Let's find out...

We wouldn't be a leading UK Data Provider without experienced account managers with over a decade of experience. Chat with one of our specialist leads providers today.

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Our Promise

We are fully compliant with the UK Data Protection Laws and proud to say we are 100% GDPR Compliant

Route of opt ins are ALWAYS available to prove where we obtained any consumer information & consent to be contacted under direct marketing purposes, Proof of consent is ALWAYS available

We are registered with the ICO under ZA547375


At Direct Data Squad we analyse our data in great depth to allow us to pin point your potential prospects

This allows us to profile our data extensively for which ever product are you selling


We value your business therefore we would align you with your own personal account manager which will be fully trained to advise you professionally and get to know you and your business.